Rosenthal Provides $1.25 Million Production Finance Facility for New York-based Kitchen & Cookware Company

The company had been operating modestly with sales from infomercial-based e-commerce channels as well as smaller catalog retailers. As sales increased, the company was approached by both a large e-commerce subscription box retailer and a large big box retailer, both of whom were interested in having the company develop signature cookware lines for their respective distribution channels. Production cycle timing, a challenging shipping schedule and ongoing freight and logistics issues facing importers from Asia led to increased cash flow strain. Additionally, the company’s overseas supplier was requiring a deposit to start production as well as payment before final delivery.